T E Narasimhan And Urvi Malvania

Stories by T E Narasimhan And Urvi Malvania

Revealed: Star India's IPL plans

Revealed: Star India's IPL plans

Rediff.com   7 Mar 2019

100 commentators, across languages, will bring this season's games to viewers's homes in India and across the world.

What's powering online gaming: 70% from small towns

What's powering online gaming: 70% from small towns

Rediff.com   6 Mar 2019

74% of users play fantasy sports 1-3 times a week, with the majority playing once a week and 20% of the respondents reported playing more than five times a week, says a report on the online gaming industry in India.

Will Stalin be kingmaker in TN?

Will Stalin be kingmaker in TN?

Rediff.com   5 Mar 2019

If the DMK under Stalin is unable to do well in the Lok Sabha elections, his personal and political standing in the party will be threatened. But if the party does well, Stalin is the next kingmaker to watch out for. T E Narasimhan and Aditi Phadnis report.

Will poll fever dim brands' love for IPL?

Will poll fever dim brands' love for IPL?

Rediff.com   5 Mar 2019

There are many who see a potential drop in interest by brands this year given that election news tends to cut into sports viewership.

Bollywood ban a blow to Pak's exhibitors

Bollywood ban a blow to Pak's exhibitors

Rediff.com   1 Mar 2019

'Banning Bollywood films will mean a paucity of content to keep the multiplexes and theatres running profitably.'

Why Cognizant is going slow in India

Why Cognizant is going slow in India

Rediff.com   26 Feb 2019

Post-bribery disclosure, Cognizant is not pursuing greenfield expansion in the country and relying on leased facilities for new demands. The incident, which came to light in 2016, is also said to have claimed 200-300 jobs so far mainly in areas like administration, legal, and procurement.

At 18 brands, Gully Boy is within striking distance of King Kohli

At 18 brands, Gully Boy is within striking distance of King Kohli

Rediff.com   22 Feb 2019

Don't go by the number, Ranveer Singh says, he is picky when it comes to endorsements. There are some brands he will never endorse. Fairness creams, for example, but he does not turn away from cola and alcohol brands.

Why Li Ning signed Sindhu for 50 crore

Why Li Ning signed Sindhu for 50 crore

Rediff.com   22 Feb 2019

'It is very close to Puma's deal with Kohli in terms of yearly sponsorship.' 'Sindhu will get Rs 40 crore as sponsorship while the rest will be for equipment.'

Why the iconic 'Hamara Bajaj' tagline was junked

Why the iconic 'Hamara Bajaj' tagline was junked

Rediff.com   15 Feb 2019

But will this dilute Bajaj's strong Indian identity that straddled the rural-urban markets and the Hindi-English divide quite easily?

Jawa drives down memory lane in push to future

Jawa drives down memory lane in push to future

Rediff.com   9 Feb 2019

And it's a strategy that seems to have paid off. Online booking for the motorcycle has been temporarily halted given the huge waiting list of buyers. Orders are still being taken at the dealerships, but the earliest one can expect a delivery is by the end of 2019, reports T E Narasimhan.

Ronnie Screwvala bets big on non-cricket sports

Ronnie Screwvala bets big on non-cricket sports

Rediff.com   8 Feb 2019

The growing interest in alternative sports is encouraging Ronnie Screwvala to extend the U Mumba brand from kabaddi to football and volleyball.

Yippee! Movies can be made faster

Yippee! Movies can be made faster

Rediff.com   4 Feb 2019

With the introduction of the single window clearance provision, pre-production windows are expected to reduce significantly. Not only will it have an impact on the operational cost of the film, it will also allow studios to release films faster.

Bollywood moves to Bharat

Bollywood moves to Bharat

Rediff.com   28 Jan 2019

'Perhaps there is a greater understanding of small town India amongst our stars today than earlier.'

Why Indian textile mills find Ethiopia attractive

Why Indian textile mills find Ethiopia attractive

Rediff.com   23 Jan 2019

Indian companies feel it will be difficult to take on the competition from Bangladesh, Cambodia and others, with their made-in-India products. Ethiopia offers ready-to-use sheds, income tax breaks, training subsidies, and a tax-free gateway into the US, Europe and China. Moreover, labour is available for $60 per month compared to $130-$150 in India.

Coming soon: Lots of desi Netflix, Prime originals

Coming soon: Lots of desi Netflix, Prime originals

Rediff.com   22 Jan 2019

Netflix and Prime have decided that rather than only buying the rights to Bollywood blockbusters to expand their reach in India, producing original content would be a better idea.

How Tamil Nadu plans to become a start-up destination

How Tamil Nadu plans to become a start-up destination

Rediff.com   21 Jan 2019

The policy aims to create around 5,000 startups, including 10 global high-growth startups, and to create a minimum of 100,000 high skilled job creation, direct and indirect, in the startup ecosystem by 2023.

Lessons brands can learn post Pandya-Rahul fiasco

Lessons brands can learn post Pandya-Rahul fiasco

Rediff.com   14 Jan 2019

India has a history of successful mascots. The adorable Amul Girl has been gracing hoardings with topical punch lines. And Maharaja, launched way back in the 1940s, continues to represent the Air India with a new look since 2015.

India's hair care industry is worth Rs 22,500 crores!

India's hair care industry is worth Rs 22,500 crores!

Rediff.com   13 Jan 2019

While demand for hair care products is increasing in both rural and urban markets, urban consumers have proven to be more extravagant, reports T E Narasimhan.

Season 10: Indian Idol did well; KBC didn't

Season 10: Indian Idol did well; KBC didn't

Rediff.com   12 Jan 2019

In 2018, KBC failed to make it to the top 5 shows list, Indian Idol featured on the same thrice.

Why 1,700 employees of Pfizer's India arm may lose their jobs

Why 1,700 employees of Pfizer's India arm may lose their jobs

Rediff.com   10 Jan 2019

A key lesson for the pharmaceutical sector in this case is to not downplay the significant impact that regulatory non-compliance can have on operations.